Why automation is more than just a job killer

A new study by PwC suggests that AI and related technologies could result in minimal net job losses. But isn’t technology supposed to eliminate the need for human labour? How can automation occur and yet not make a dent in overall job numbers?

The answer is that automation comes in many guises. While the media is fixated on machines that substitute for humans, less attention is paid to those that augment labour. And seldom is it recognised that machines might in effect create tasks, doing work that was never done by a human previously.

At least four types of automation can […]

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