Seldom a week goes by without one of the global advertising groups announcing a new merger or that they’re seeking efficiencies by making job cuts. Combined with the threat of AI, it’s safe to say that a career in advertising certainly doesn’t offer the security it once did—but is it still a viable career path for young people and for how much longer?
Lesley John, managing director at Virtue APAC, says a career in advertising remains an exciting option even in the face of industry shifts.
“Traditional roles may be changing, but new opportunities are emerging, especially in areas such as […]
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