Late-stage capitalism: such a downer. Consumerism is melting the ice caps, causing social carnage, and burying us under a mountain of sugar. Right?
True enough. But what if we could flip this picture on its head? What if we could turn the world’s biggest brands—the brands that consumerism built—into machines for solving the world’s greatest shared problems?
I have a foolish example of how that could look. It centers around Apple, and it owes something to Donald Trump.Stay with me—I’m not a starry-eyed tech utopian. Nor am I naïve when it comes to the primary reason big brands exist, at least […]
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