Igor Faletski is CEO of Mobify, a Vancouver company working on mobile technology. In the future of retail, it is likely that bricks-and-mortar stores and online commerce will merge into a seamless and convenient entity, says Vancouver tech entrepreneur Igor Faletski.
As CEO of the Vancouver-based online-commerce platform Mobify, Faletski has had a front-row view of the trend toward using technology to create a “frictionless transaction” that maximizes convenience for consumers while minimizing the amount of time they spend waiting in line.
“The days of a retail store as a place where you have inventory, you sell it and take money […]
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